Tuesday, March 16, 2010

Charlotte Russe's Social Media Coordinator, Neglecting the Twttersphere?


So far it's be 6+ weeks that I have been following Charlotte Russe. Since their Twitter seemed to be inconsistent and they would go MIA for days at a time, I was under the impression that CR did not have a designated person hired to take care of their different forms of Social Media.

On 4/12 CR Tweeted: "Social media coordinator Lexie has a closet full of these Scoop Neck Basic Tanks..." Proving to me they do have a person designated specifically to work on their SM accounts. This confuses me, in that if this is Lexie's job, why does she seem to let the company go days on end without a single tweet? Ironically after seeing this Tweet about the Social Media Coordinator, CR went missing for two days once again in the Twittersphere. When I Googled the company I didn't seem to find any type of blog or anything that this coordinator would be producing.

What other duties do you think Lexi has, if she isn't keeping up with the most visible forms of SM?

2 comments:

  1. I'm not really sure what other jobs she could have, but I'm having the same problem with my company, Hollister. The last time the tweeted was on Feb 27; I personally think that they should just get red of their Twitter page if they aren't going to keep up with it.

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  2. I love Charlotte Russe. Plus you can use Charlotte Russe coupons to save money

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